Sample Argumentative Essay On Khong Guan Biscuits

INTERNATIONAL MARKETING

BAC Reports, 2016 January 1. Khong Guan Flour Milling Ltd. Fundamental Company report including financial, SWOT, competitors and industry analysis. [Strategic Report] BAC Reports.
EuroMonitor International Ltd., 2015 December 14. Khong Guan Biscuit Factory (Singapore) Pte Ltd in Packaged Food (Singapore). [Strategic Report] EuroMonitor International Ltd
Lew, S-L, B., 2001. Khong Guan Flour Mill Ltd: The Enduring Legacy of a Chinese Entrepreneur. Taylor’s University. DOI: 10.13140/2.1.3109.4082. Available at: < https://www.researchgate.net/publication/271643586_Khong_Guan_Flour_Mill_Ltd_The_Enduring_Legacy_of_a_Chinese_Entrepreneur> [Accessed 9 January 2016
Mahadira, F. and Purwanegara, M. S., 2014. A study of brand consumption towards fast-moving consumer goods. Journal of Business Management, 3(1), pp. 61-75.

Websites

Khong Guan Corporation, 2015. About us. [online] Available at:
< http://www.khongguan.com/aboutkgc/> [Accessed 9 January 2016]
National Library Board Singapore, 2010. Khong Guan Biscuit Company. [online] Available at: <eresources.nlb.gov.sg/infopedia/articles/SIP_1670_2010-06-16.html > [Accessed 9 January 2016]

Arnotts Biscuits

Arnott’s, n.d. Arnott’s: There is no substitute for quality [pdf] Available at: < http://www.mycampbellarnotts.com.au/assets/832/1/ARN0005_OptimalAisleReportSpreads11.pdf> [Accessed 9 January 2016]
Campbell’s Arnott’s Australian Packaging Covenant: Action plan 2010-2015, 2015. [pdf] Available at: < http://www.arnotts.com.au/wp-content/uploads/2015/01/SignedCopy-CampbellArnotts2010-2015APCActionPlan.pdf> [Accessed 9 January 2016
Kelly, B. and Chapman, K., 2007. Food references and marketing to children in Australian magazines: a content analysis. Health Promotion International, 22(4), pp. 284-291.
Port Stephens Family History Society Inc., 2011 September. Arnott’s biscuit story. Lemon Tree Journal, pp. 7-10. Available at: < http://www.portstephensfamilyhistory.com.au/Sept%202011%20Journal%20-.pdf> [Accessed 9 January 2016]
Thomas, A. and Jones, T., 2008. Arnott’s cuts landfill by treating waste as a resource. SNAPSHOT. [PDF] Available at: < http://www.zerowaste.sa.gov.au/upload/REAP/91394%20Zero%20Waste%20SnapShot%20Arnotts%20WEB.pdf> [Accessed 9 January 2016].

Websites

@risk.nomore, 2006 May. Crisis management – Product recall: Arnott’s Biscuits. [online] Available at: < http://www.mycampbellarnotts.com.au/assets/832/1/ARN0005_OptimalAisleReportSpreads11.pdf> [Accessed 9 January 2016]/
Greenbat, E., 2015 December 1. Power of Tim Tams: Arnott’s puts bite on Coles in price war. The Australian Business Review. [online] Available at: < http://www.theaustralian.com.au/business/power-of-tim-tams-arnotts-puts-bite-on-coles-in-price-war/news-story/a9fb6eeb73468c2660d0bf7ec8e35564> [Accessed 9 January 2016]
UTS, 2012 July 2. Arnott's Biscuits - A Slice of the action. [online] Available at: < http://www.lib.uts.edu.au/gta/13912/arnotts-biscuits-slice-action> [Accessed 9 January 2016].