Introduction
Financial analysis is the research process of financial condition and the main results of financial activity in order to identify the reserves for increasing its market value and provide further effective development. The results of the financial analysis are the basis for management decisions and the creation of a strategy for further development of the company. Therefore, the financial analysis is an integral part of financial management, its most important component (Keown, Martin, Petty and Scott, 2001).
Under Armour was chosen for conducting financial analysis, because it is one of the most innovative and conceptual companies in the production
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