While quantitative research aims to enumerate, qualitative research describes data that is why it is sometimes considered the exact opposite of quantitative research. Qualitative research methods use literature in a manner that is consistent with the assumptions of the participant, and they do not prescribe the questions that need to be answered from the participant’s viewpoint. According to Zakiya (2008), qualitative research is exploratory, and the use of literature in it varies considerably. Quantitative research, on the other hand, uses literature in a substantial form at beginning of the research to provide the direction for the study and Continue reading...