New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples

Type of paper: Term Paper

Topic: Media, Technology, Simplicity, Theory, Sociology, Understanding, World, Law

Pages: 9

Words: 2475

Published: 2021/03/21

New WowEssays Premium Database!

Find the biggest directory of over
1 million paper examples!


The implementation of the new media theory formulates the trajectory of technological evolution relative social control. According to Maeda, the law of simplicity demonstrates a concise understanding of the frameworks that establish the theoretical foundation of new media theory. The contemporary environment characterized by technology and miniaturized utility, it is evident that the law of simplicity manifests a dimension that inclines the tendency by people to rebel against technology. The focus of new media theory is a critical call for the integration of rules, principles, and paradigms that integrate the complexities in technology, business as well as designs with the simplicity of human consumption. The foundational question of redefining the effect of the technological explosion in the life of the society promotes the understanding of a sensible hierarchy that address the simplicity context of technological functionality. This paper explains the interplay between new media theory as well as the simplicity perspective espoused by theorist John Maeda.

Understanding New Media Theory

The diffusion of digital media establishes the growth in information communication and technology that demands the challenge to the traditional media environment on the basis of substantial ecological level, technological innovation and the inclination to incremental media development. This understanding formulates the basis of qualitative changes in the revolution of electronic media. Theorist Maeda claims that the shift from broadcast media, constructed on the networked form of media, embodies a clear manifestation of transformation of media within the dimensions of simplicity. The ideal state of technological simplicity is the interaction of thoughtful reduction to complexity.
The inclination of media globalization to a convergence relation between various media establishes the new media research platform to inspire a media revolution within the contexts of contemporary concerns. The emergence of electronic media is a foundation of new media dynamics that defines the characteristic of interactivity. Sundar and Limperos (p.517) further outlines that the internet effect of new media age confirms the analytic approach to the rise of interactive networks that replaces the architecture of master-slave television network. This improvement captures the capabilities to shape, manipulate, store and redesign the television pictures within the technological of tome. The empirical evidence of such paradigm capture the principle that the advent of new media technology, as well as theory, reflects a trajectory of the 1948 transistor, the microchip and the use of fiber optic to propel the survival and spread of social media.
Theorists such as Maeda have agreed that the consumers of new media technologies can engage in simplicity spectrum to actively participate in the decentralized network of technology. According to Maeda (p4) underscores that the science of simplicity is anchored on the effort to make objects appear delicate as a practiced skill of epitomizing emotions of fear, anger, pity and other combination. As a result, the analytic tool of historical art informs the relevance of the new media in achieving enhanced simplification of technological products. To illustrate, the back of the Apple iPod with is mirrored creates an inherent illusion that the object is the thing and succinctly adapts to the surrounding. With regard to this, the use of the internet as the medium of the broadcast model of technology offers an enabling system where the multiplicity of production, distribution and consumption of new media is evidenced. A leading example could be the use of post-broadcast to personalize the content of interactive social media, television and new media theory. This evidently replaces the culture of mass broadcast.
The underpinning of new media theory presents the orthodoxy development of the internet and cyberspace. Rehman and Vaish (p.231) share the belief that the attention of the new media theory is focused on the ontology of digital media to define characteristically the historicism of convergence and digitalization. This concept is founded on the interoperability promise between media forms that relying on the digital coding. The foundation of the new media theory portends the format for not only storing but also transferring content within the basic standardization evident in the media, computing and telecommunication. Accordingly, it is evident that the principle of new media convergence is anchored on digitalization, internet, computer system, telephone, and television. The thesis for new media theory allows the thinking that the internet is the lever for digitalization convergence that has become the master ontology to determine the technological situation in the world.

The Implication of the New Media

According to Maeda (p.5), the role that new media theory plays in the contemporary society is hinged on the simplicity of digital coding and application functionality. A number of technological designs employ the principles of simplicity to address the need for the flip out or slide away mechanisms. Such technological evolutions drive the market environment on the precept of addressing the challenge of complexity. The best approach to enhance the simplicity perspective rests on the ability to hide complexity on the interface of the computers in the present. Such infant capacity demonstrates the metaphor of simplicity as an ingenious mechanical approach to avert the deception of complexity.
According to Burtic and Badulescu (p.89), the existing approach to new media theory is the cyber culture practice that has impacted on the knowledge acquisition and dissemination. The Law of Simplicity offers a persuasive and consider understanding of the vision of technoculture. This raises the architectural concern that inherently allow the expansion of technological evolution into human cognition. With regard to this, it is evident that the quantitative technological explosion in the human knowledge relates the linearity hierarchy as well as the structural rigidity to create a new relational model for the continuity of modern aspiration.
The new media theory raises the question of World Wide Web. This reflects the dynamic and open quality of order and creativity in the information deluge metaphor. The fluctuating signs of the global source of information centralize the perspective of knowledge within the dynamics of the global domain. According to Mount and Martinez (p131), it emerges that the relational respect to knowledge and new media platform offers the basis for understanding the social transformation of the cyberspace translating directly to the values and social disposition.
In new media theory, Sundar and Limperos (p.509) underscore that the abstract understanding of knowledge is a tangible and invisible expressions of groups as well as individuals within the interactive social networks to personify their knowledge and information incarnation. Maeda considers that the simplicity of new media development is a cognitive ability for virtual networks to construct the understanding of collective intelligence. This envisages a harmonious global community that make it possible for the cyberspace to promote sharing of knowledge.

The Structural Representation of the Law of Simplicity

The organization of simplicity informs the technological presentation of new media network to design the frameworks of solving business and technological challenges. The tenth law of Maeda conceptualizes the champagne approach to inform the simplified expression of simplicity in relation to new media theory. The mechanical precision that the media should achieve must be easy to anticipate and stop. Drawing from the illustrations such as the homepage of Google, Maeda characterizes the need to stop the complex networks of databases and computers. According to Elwood and Leszczynski (p.551), this design manifest the imperative approach making technology easily consumable through simplicity. As a result, the simple convergence concept enhances the realization of corporate and personalized technological needs within an open media landscape addressed in the new media.
Simplicity constructs the paradigm that has led to the creation of sensory plenitude whereby the navigation and application of system functionality such as the joystick in the video game, computer mouse as well as the remote control of the web television is easily used. This consumer-driven environment of new media theory provides an effective illusion of autonomy based on the extensive realization of simplicity. According to the law of simplicity, it is imperative to note that the human media interface enhances the success of the new media theory to enhance the need for relational aspect of media logarithms and user satisfaction which the paradigm of new media accommodates.
The existing environment of the new media theory demonstrates the utility of the macroscopic standpoint which faces a considerable methodological challenge. According to Sundar and Limperos (p.523), the emerging challenge is attributed to the media framework, the computerization face as well as the dimension of telecommunication. This difficult in mapping convergence in domains constitutes an interdisciplinary resource capability needed in streamlining the new media theoretical expectations.
New media theory provides the leading insights into the relationship between traditional media and new media. As a result, the methodological question of the ability for the new media to be reduced to a certain amount of fixed characteristic is a methodological challenge that examines the convergence of new media to the environment The influence of new media theory is the foundations of social determinism as opposed to technological determinism in address the developments in the digital and social media. The emergence of the complexity of managerial and social problem demonstrates the scale for new media diffusion shaping the springboard to structure the market behavior complexity, technologies and individuals in the extensive process of evolutions.

The New Media Transition

The theme of new media theory is founded on the examination of digital technologies in the contemporary society. Elwood and Leszczynski (p.557) underscore that the narratives and metaphors of new media formation capture the characteristic informationalized society that reflects the process of change in the real work. The implicit change in the media environment is argued from an ordinary standpoint as a rapid transformation which shapes the scope of life in a multifaceted spectrum.
The historical understanding of new media raises the implicit sense of internet, mobile telephony, information and communication technology as well as integration of plasma screens, iPod broadcast, Bluetooth enabled and wireless computers as well as Google broadband into the traditional realities of technology. With regard to this, it is plausible to note that the cultural and economic shift recognizes the systematic widespread of new media theory. Theorists such as Maeda argue that the experiential foundation of such paradigm shift informs a deep label compatibility which focuses on simplicity to represent the improvement of life through digital imagery that is mutable and transformed through cultural, and institutional dynamics to promote a sense of interconnectivity in the world. The functional representation of media boundaries moving from the ideas of traditional computer system to the new media based peripheral is a central inclination to business opportunities threats, liberations and social success.
The Maeda’s application of the laws of simplicity to the varied designs of technologies enhances the understanding of the emotional and daily appreciation of life. The miniaturized observation is a considerable effort used in making technology simple for purposes of simplicity. It is imperative that the concept to hide aspects of the technological operation that are not favorable with simplicity is a conceptual manifestation of technological concealing of the efforts behind service utilization and success. The ideas encompassed in Maeda draw a critical picture that raises the value of simplicity by adding meaning to new media technology (Burtic and Badulescu, p.86).
The concept of simplicity characterizes the media transition within the cultural change of cooperative learning and virtual learning thus allowing new media tools to assume the animator roles of collective intelligence. This reflects a cyberutopian culture where the vision for technological chance rests on the cultural harmonization, convergence and the foundation of new media. The coexistence of techno-rhetoric implies a social vision that represents the counterbalance of idealism thought within the context of virtual society for civilization and emergence of global transformative and collective intelligence. From the perspectives of the laws of simplicity, it emerges that the corporate, economic and social-cultural systematic precipitate the needed changes in visualizing the perspectives of the new media environment in the networked organization as a corporate reality principle.
The emergence of electronic networking as manifestations of new media reconcile the existing technological philosophy that re-enchants the lifelines of social and political lifelines. This promise reflects the need to infuse and integrate the simplicity principles of Maeda in coming up with the functional products of new media capitalism and network consumptions. The vision of new media theory is a demonstration of a new social order consistent with the aspirations of globalizing the virtual capital.
The realization of new media is the emergence of knowledge sharing which has made global networks possible. This state of affair reflects the ideas of the theory. As such, theorist such as Maeda have agreed that the consumers of new media technologies can engage in simplicity spectrum to actively participate in the decentralized network of technology. The progress of simplicity as anchored in the development of new media theory presents a unique transcendence of cognition through which modern virtual and global networks inhabit an imagined revolution in media affecting the social relations, communication immediacy in cyberspace, and technological intimacy which widely inspires the practice of global communitarianism. It is plausible to note that the new media vision reinforce the social cultural and economic interest to the realization of globalization.
The social good of new media theory captures the locus of evaluating the interplay between the content and the medium. The advantage to communicate is an evaluative benefit that complements the fashion and design with a number of mechanics established in the new media theory. The emphasis of Maeda corresponds the interdependence of the concept of new media theory as evidenced by the growing interest in the virtual network cohesion. The provision of the new medium of technological dimension involves a wide range of sources, interfaces, channels of distribution, content configurations and well as usage of the systems. In view of this, Sundar and Limperos (p.521) argues that the use of constrained computer component as well as other digital elements initiate a process that utilizes the multimedia formats in various locations depending on the simplicity levels, personal profiles, capabilities of the systems as well as other requests by the user.
The objectivity and the rule of simplicity manifest an overarching principle that technological revolution should revolve around. The understanding of Linda (p. 152) in the new media theory characterize a holistic trajectory from which the cause and effect relationship of the technological extension is established. The effect of social media, online technologies and various forms of new media influence the social, economic and cultural life capturing the comprehensive insight in the need to simplify the essential media outterings. Hui Kyong Chun and Keenan (214) further reiterates that the scientific meaning of simplicity rests on the pedestal on increasing the global connection within the spectrum of visionary experience for media and communications. The theoretical representation of cross disciplinary principle of new media theory raises the invention and discovery of technology to address the dimensions of human efforts in every technological products. As a result, it emerges that the implementation of the new media theory formulates the trajectory of technological evolution relative social control. According to Maeda, the law of simplicity demonstrates a concise understanding of the frameworks that establish the theoretical foundation of new media theory.

Work Cited

Burtic, Daniel, and Alina Badulescu. "New Communication Means And The Economic Challenges Brought In Mass-Media." USV Annals Of Economics & Public Administration 14.2 (2014): 83-92
Elwood, Sarah, and Agnieszka Leszczynski. "New Spatial Media, New Knowledge Politics." Transactions Of The Institute Of British Geographers 38.4 (2013): 544-559
Hui Kyong Chun, Wendy and Keenan, Thomas. New Media, Old Media: A History and Theory Reader. New York: Psychology Press, 2006. ISBN: 0415942241, 9780415942249
Landa, Robin. Graphic Design Solutions. New York: Cengage Learning, 2013. ISBN: 1285657616, 9781285657615
Maeda, John. The Laws of Simplicity. MIT Press. 2006. ISBN: 0262260956, 9780262260954
Mount, Matthew, and Marian Garcia Martinez. "Social Media: A Tool for Open Innovation." California Management Review56.4 (2014): 124-143.
Rehman, Varisha, and Anurika Vaish. "Content Fusion In Traditional And New Media: A Conceptual Study." Journal Of Internet Commerce 12.2 (2013): 225-245
Sundar, S. Shyam, and Anthony M. Limperos. "Uses And Grats 2.0: New Gratifications For New Media." Journal Of Broadcasting & Electronic Media 57.4 (2013): 504-525.

Cite this page
Choose cite format:
  • APA
  • MLA
  • Harvard
  • Vancouver
  • Chicago
  • ASA
  • IEEE
  • AMA
WePapers. (2021, March, 21) New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples. Retrieved May 14, 2021, from
"New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples." WePapers, 21 Mar. 2021, Accessed 14 May 2021.
WePapers. 2021. New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples., viewed May 14 2021, <>
WePapers. New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples. [Internet]. March 2021. [Accessed May 14, 2021]. Available from:
"New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples." WePapers, Mar 21, 2021. Accessed May 14, 2021.
WePapers. 2021. "New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples." Free Essay Examples - Retrieved May 14, 2021. (
"New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples," Free Essay Examples -, 21-Mar-2021. [Online]. Available: [Accessed: 14-May-2021].
New Media Theory: The Understanding Of The Law Of Simplicity Term Papers Examples. Free Essay Examples - Published Mar 21, 2021. Accessed May 14, 2021.

Share with friends using:

Please remember that this paper is open-access and other students can use it too.

If you need an original paper created exclusively for you, hire one of our brilliant writers!

Related Premium Essays
Contact us
Chat now