Introduction
Background of the Company
Putzmeister South East Asia Pte Ltd is a subsidiary Company of Putzmeister Group that was founded in Germany and has its headquarters in Aichtal. Putzmeister South East Asia Ct Pte Ltd was established in 1996 with the aim of promoting the sale of Putzmeister products in the larger South East Asia. The company is a well-established company that has over 3000 employees and a large market share of over 680 million euros. The main company’s focus is on parts supply, equipment, service and maintenance of concrete pumping equipment (Backaler, 2014). Putzmeister South Asia is
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