Free Essays on Unilever to Get Inspired & Learn by Example

Application of Human Resource Techniques to a Real Job

Section I
The purpose of this paper is to apply the basic concepts and techniques of human resource management to a real job by examining an organization that is involved in the manufacture of fast moving consumer goods and agricultural products. The selected job is extensively discussed, and recruitment and selection processes for the job are enumerated. The organization chosen to serve as a case study is Unilever. The company was founded in 1930 after Netherlands’s Uni-margarine and United Kingdom’s Lever Brothers merged to form one entity. The combination of Uni and Lever yielded Unilever. Since the Continue reading...

[Marketing Strategies of Unilever]

Executive Summary

In this competitive business world, marketing play a vital role in any organization. The key two principle of marketing are to attract customers in the business and manage them actively to retain them. Unilever is the leading company in UK, having head quarter in London which is serving the people around the world over eight decades. Unilever has many famous brands of food, home care and personal care to serve with. The personal care brands include AXE, Bryl cream, Dove, Fissan, Lifebuoy, Lux, Ponds, Radox, Rexona, Signal and Close up, Simple, ST IVES, Sunsilk, Tresemme, Continue reading...

Dove is a recognized brand of soap manufactured by Unilever (Unilever.com, 2015). The brand’s primary mission is to help women realize their beauty potential by getting them involved with products that offer real care (Unilever.com, 2015). Dove believes that proper care is the secret behind beauty. Thus, Dove aims to bring products that enhance the hair and skin condition and offer a pleasurable care experience (Unilever.com, 2015). Since the inception of the product brand, Dove has placed high regards to women, regardless of the ethnicity and race. Dove believes that no woman must feel left out from the Continue reading...

Scenario Description

Financial Institutions or banks are very important and valuable for the sake of the economic growth of an economy (Gup, 1999). Therefore, the government of almost every country of the world likes to execute their growth through the existence of financial institutions. Apart from the financial institutions, there is yet another thing that needed to be there in an economy known as Financial Markets (Gup, 2003). This assignment is a Financial Market based assignment in which different provisions and elements of the financial markets would have been acknowledged and analyzed. There are three different parts of the assignment which Continue reading...

The purpose of lobbying is to represent corporate, organizational, group, or individual interests in the government to advocate for special interests ("What Is Lobbying?"). A lobbyist completes many tasks in order to persuade legislators to enact legislation in their favor or vote against legislation not favorable to their interests ("What Is Lobbying?"). Lobbyists research legislation and regulations, attend hearings, and educate officials ("What Is Lobbying?"). They can be paid employees or volunteers, but their goal is to provide information so the government can make informed decisions during the political process ("What Is Lobbying?"). Examples of groups that hire lobbyists Continue reading...

Introduction

Procter or Gamble more popularly known as P&G is one of the leading companies that produce consumer products. It is a billion dollar MNC that operates its marketing all over the world. It mainly produces different varieties of consumer goods like Cosmetics and Beauty products, baby care products as well as fast consumer goods that operate around all across the globe. It serves people of around 180 countries. In the year 2012 the company has generated about US$ 83.68 billion. It is around 130% of that what its closest competitor has produced. During 2012, the Unilever stood at only Continue reading...

In the modern world, advertisers target children as the major consumers in the changing world. The media is clearly the fundamental source of entertainment for the typical child in the modern world. The immense researches show that the media influences the beliefs, attitude and behavior in children. Many parents refuse to allow the media to educate their children, and therefore these parents become involved in the way their children view the advertisements that impact their lives. These advertisements evolve in colorful and enticing ways and impact the young impressionable minds. Some parents opt to limit the amount of television Continue reading...

Abstract

Misleading dental advertisements are one of the most rampant ethical issues in the dentistry practice. Misleading advertisements offer the wrong information to consumers with the aim of coercing them to buy products and services offered by the dental professionals. This is an unethical practice and the dentists involved undermine the integrity of the dental profession. This paper looks at ethical issues in dentistry. It gives special emphasis to misleading dental advertisements as an ethical issue. The paper also looks at the legal definition of misleading advertisements and dissects the legal frameworks and the regulatory bodies put in place to Continue reading...

The main primates may have developed amid the last piece of the Paleocene Epoch. These were individuals from the variety Altiatlasius (Sussman, 2010). Their bones have been found in 60,000,000-year-old geographical stores in Morocco. However, they most likely lived in different territories. They looked unique in relation to the primates (Sussman, 2010). They were still to some degree squirrel-like in size and appearance. They clearly show the possibility of getting a handle on hands and feet that were progressively more productive in controlling questions and climbing trees (Chevalier-Skolnikoff, & Poirier, 2013). It is likely that they were creating Continue reading...

Procter and Gamble Company is a multibillion-dollar multinational company that deals in consumer packaged products. The business units of P & G encompass a variety of products ranging from Beauty & Cosmetics to Baby Care to fast-Moving Consumer Goods. Its operations serve more than 4 billion people in more than 180 countries. In the financial year of 2012/2013, P&G generated USD$83.68 billion in revenue which was about 1.5 times that of Unilever, its closest competitor (Bakker, 2015).Unilever had USD$66.33 billion (Vaccaro, Jansen, Van Den Bosch & Volberda, 2012).P&G is certainly the market leader in various product categories due Continue reading...