(Source, Moye) The Coca-Cola Company being an established brand has over the years taken a significant stand in marketing its products. It is through continuous advertisement and improved marketing strategies that the company has been in a position to main the lead position it has acquired as being among the biggest beverage company in the world. Having reviewed previous marketing strategies, it is evident that the world at large is the company’s targeted consumers and market. The priorities that are evaluated when trying to establish a suitable platform for airing their advertisement include the size and the uniqueness Continue reading...